Marketing, Branding, Design and More

I just recently started using Foursquare on my iPhone and I have to admit, I’m hooked. It’s sort of like Twitter, except you don’t actually have to type anything….you just hit a single ‘check-in’ button and instantly all your friends know what you’re up to. Initially, just a game, I found that Foursquare answers the question, “Where’s a good place to….?” As a society where word of mouth is the best form of advertising, I’ve already seen small businesses take advantage of this little-app-that-could. You figure that if your trusted friends go to a bar, restaurant, nail salon, etc. once a week – it must be good, right?

Read what CNN thinks about Foursquare and why it’s the next Twitter.